Chewing gum and kicking ass since 2011
Everyday we’re hard at work in the lab finding the best ways to create engaging experiences. Who are we? We’re RED DOT winners, VIVA400 nominees, internationally recognized speakers, and all around ground breakers.
OUR FOUNDATION
We’re a driven, enthusiastic team that knows a thing or two about creating behavior change and engagement. Our backgrounds are a mix of games, popular culture, creative, social media, digital strategy, and marketing.
HOW WE ENGAGE
We know engagement is created by understanding the relationship between you and your audience. Every situation is unique which is why we take a holistic approach to your challenge and skip the “one-size-fits-all” mentality.
SMALL AND PROUD
Yes, we’re small. We plan to stay that way. Being small allows us to be more flexible, efficient, and personal. We’re happy skipping the drama of a large agency, as it means we can focus on delivering top notch services.
Founder & Managing Director
Melinda is an entrepreneur, ‘gamification’ wizard, and N7 paragon with over 12 years of industry experience. She specializes the telling and sharing of narratives and storytelling through interactive experiences using play (gamification) to create behavior change.
Proud Dutch partner of Create Converge
We’re honored and excited to represent the Netherlands in the Interreg EU project Create Converge. Create Converge is on a mission to help companies move into the spotlight and get help becoming even stronger.
Quantum Potential & Subatomic Movements
We like to keep busy. Doing what? Well, we’ve given talks all over the world, opened the Dutch stock market, hosted panels, won awards, and even helped children create a pretty kick-ass bicycle transformer game to name a few. Keep an eye out for more, but here’s an impression of our Subatomic movements.